Saturday, March 13, 2010

Dear Toyota

I heard about your recent issues with spontaneous acceleration. Being a number one auto-maker for years upon years doesn’t count for anything anymore. Sure, you guys may have dropped the ball on addressing this issue a little bit sooner. And the answer is yes, you will pay out the crack in lawyers fees and possible judgments against you.

But to borrow a phrase from the tried and sometimes true book of cliches, with every dark cloud there is a silver lining. I never understood that silver lining in a dark cloud thing because silver linings in dark clouds could be called light ing bolts. (justsayin’)

But let’s ride with that lightning bolt metaphor, because I want to be your lightning bolt of good PR.  In the words of the great Gerald Maguire, “Help me help you.”.  If memory serves me correctly,  the Toyota Sienna has proven to be somewhat of a safe haven in that it doesn’t appear to be affected by the recall issues.  Let’s play to your strengths and get more people talking about how wonderful the Sienna is.  I can do that for you.  Just send me a loaded minivan and a video camera and I promise to blog about the awesomeness of the ‘Swaggerwagon’ on a daily basis.  To use dated business speak, it’s a classic win-win.  Holla at us.

Dig the ad campaign btw:

[Via http://worksleepeat.wordpress.com]

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